Digital Art Direction / UI Design
As an experienced Digital Designer and Art Director, I provide beautiful user-focused interfaces across a variety of digital environments, fluidly conceptualizing, leading and executing media and content for a variety of clients and industries. I’ve worked with both onsite clients and award-winning teams to create thoughtful, strategic designs for projects ranging from responsive redesigns to native apps.
My diverse background allows me to create, coordinate and lead complex projects end to end — creating thoughtful, strategic design with a focus on creative guidance and design systems.
Selected Case Studies
I've assembled a curated selection of a few of my many projects, but there's more to see. Please reach out if you're looking for additional samples / brands / clients that may not be currently represented.
Principal Product Designer:
REI
For an ambitious Membership Subscription pilot at REI, I drew on my background in advertising and brand design to champion best practices for research and design across the newly-formed Innovation team at REI.
Senior Digital Art Director:
Target Registry (Sapient)
Working with a collaborative team of content strategists, business owners and creative designers, I contributed to the visual design of Target's In-Store Wedding and Baby In-Store Registry App.
Senior UX Designer:
Best Buy Corporation
I was hired on to provide UX / IA and Visual Design services for the Best Buy Connected / Smart Home project, a high- visibility product focused on consumer-facing service design solutions.
Digital Art Director:
Subaru Love Promise (CLynch Agency)
Subaru: Love Promise Campaign
Designed mobile site, banners and social media placements for Subaru Love Promise Campaign, a community giving program sponsored by Subaru. Lead interaction designer on in-store dealer app for iPad.
UX Designer / Art Director:
Dan's Prize (JT Mega)
Dan's Prize had not updated their website in over a decade, and hired agency JT Mega to assist with a full redesign, including UX Strategy and Creative Re-Branding. I designed original creative concepts for responsive design: desktop, tablet and mobile.
Digital Art Director:
Robinson Fresh (JT Mega)
Designed and directed original creative concepts for mobile + responsive design: Interactive, tablet and mobile, highlighting the farm to table product cycle of their fresh vegetables and fruits.
Digital Art Director:
Nike+ iPad App (Nike Corporation)
Art Directed digital design implementation of the Nike+ iPad App. Additionally, created functional Interaction Designs and prototypes.
Digital Art Director:
Virtuwell (Preston Kelly)
Designed original creative concepts for seminal affordable online healthcare diagnosis tool. Clean, modern UI and branding refresh.
Technical Producer:
Nike+ Training App (Nike Corporation)
I worked as Technical Producer on the integrated Mobile and Touch-screen experience, pulling together the disparate bits and parts to ensure that all aspects of the project were aligned to a cohesive whole.
I can help you
Working directly with digital agencies and teams, I interpret the worlds of branding, digital design and content, stepping into varied roles and teams with ease.
My experience spans a number of areas of the digital realm, and I am happiest when immersed in thoughtful technology solutions with collaborative teams —influencing and evolving the design and creative development process.
Roles
- Art Direction
- Branding
- Content Audits
- Content Strategy
- Design Ops
- Interaction Design
- Product Design Lead
- Visual Design
- Wireframes
Skills
- A/B Testing
- Adobe Creative Suite
- Agile
- Confluence / JIRA
- Figma
- HTML / CSS
- Material Design
- Mural
- Sketch
Projects
- App Design
- Content Management
- Design Systems
- Interaction Design
- Pattern Libraries
- Rapid Prototypes
- Style Guide Creation
- Responsive Design
- UX + UI Design